analytics (14) digital marketing (12) e-commerce (27) fintech (8) leadership (6) payments (4)

  • The Future of Gaming Economies: Blockchain, Cryptocurrencies, and Digital Wallets

    Alright, product managers and fintech aficionados, gather ’round! Today, we’re peering into our crystal ball to see what the future holds for gaming economies. Spoiler alert: it’s got blockchain written all over it, and it’s…

  • Enhancing User Experience: How Digital Wallets Are Revolutionizing In-Game Purchases

    Hey there, UX enthusiasts and fellow product managers! Today, we’re diving into a topic that’s close to my heart: how digital wallets are totally transforming the way we think about in-game purchases. Buckle up, because…

  • The Evolution of Digital Wallets in Gaming: From Virtual Currencies to Real-World Value

    Hey there, fellow product managers and fintech enthusiasts! Today, I want to chat about something that’s been shaking up our world: digital wallets in gaming. Trust me, this isn’t just about virtual coins anymore –…

  • Diving into the Digital Deep End: My New Adventure in Gaming Fintech

    Hey there, fellow product enthusiasts and fintech fanatics! Guess what? I’ve got some exciting news to share, and I couldn’t wait to tell you all about it. I’ve just embarked on a new journey that’s…

  • My Dive into the Deep End of Remote Work: Lessons from My First Fully Distributed Team

    Edit: This post was originally written before the pandemic, and since then, remote work and distributed teams have become even more prevalent. The shift has brought new insights and challenges, and I’ve gained valuable experience…

  • The Importance of Cross-Functional Collaboration in Analytics

    In the world of analytics, collaboration across departments is vital for unlocking the full potential of data. I’ve witnessed firsthand how cross-functional collaboration can lead to more comprehensive insights and better decision-making. When teams from…

  • The Future of Business Analytics: Trends to Watch

    As we move further into the digital age, business analytics continues to evolve. Keeping an eye on emerging trends is crucial for staying ahead of the curve. In my experience, understanding these trends can inform…

  • Enhancing Team Dynamics: Strategies for Success

    As I’ve taken on leadership roles, I’ve come to understand the importance of enhancing team dynamics for overall success. A cohesive team can achieve remarkable results, but building that cohesion requires intentional effort. I’ve learned…

  • Building Business Analytics: A Love Letter to Metabase

    As I navigated the complexities of business analytics, I discovered a tool that transformed the way I approached data visualization and analysis: Metabase. This intuitive platform has become a cornerstone of our analytics efforts, enabling…

  • Python for Business Managers: A Powerful Tool for Success

    In today’s digital landscape, having a solid understanding of data analysis is essential for business managers. Python, a versatile programming language, is a powerful tool that can help managers make informed decisions based on data…

  • The Art of Effective Leadership: Strategies for Success

    Leadership is an art that requires a unique blend of skills and qualities. As I’ve navigated my career, I’ve come to appreciate the significance of effective leadership in driving team success. It’s not just about…

  • Leading with Questions: Insights from Michael Marquardt’s Book

    Effective leadership is not just about giving directives; it’s about fostering an environment where team members feel empowered to share their ideas and insights. Michael Marquardt’s book, “Leading with Questions,” emphasizes the power of asking…

  • Fostering Inter-Team Happiness: A Key to Success

    Creating a positive work environment is essential for team success. However, fostering inter-team happiness requires intentional effort and understanding. In my journey, I’ve learned that cultivating strong relationships between teams leads to enhanced collaboration and…

  • Managing Conflict: Turning Challenges into Opportunities

    Conflict is an inevitable part of any team dynamic. Whether it’s differing opinions on a project or misunderstandings in communication, how we handle conflict can make or break a team’s success. In my experience, managing…

  • Leading a Pre-Built Team: Challenges and Opportunities

    Joining a pre-built team can be both an exciting opportunity and a daunting challenge. As I stepped into my new role, I was faced with the task of leading a team that had established dynamics…

  • Why Excel Isn’t Enough: Embracing Python and Pandas for Data Analysis

    While Excel has been a trusty tool for many of us, it often falls short in handling larger datasets and complex analyses. My journey to embracing Python and Pandas for data analysis opened my eyes…

  • Building an Analytics Setup from Scratch: Lessons Learned

    Establishing a robust analytics setup can feel like an uphill battle, especially when starting from scratch. In my experience, this process involves understanding the business’s unique needs, identifying the right tools, and ensuring data quality.…

  • Navigating the Business Analytics Landscape: A Journey Through Data

    In today’s data-driven world, business analytics is not just a buzzword; it’s a necessity for any organization that wants to thrive. My journey into business analytics began with a simple curiosity about how data can…

  • Building Business Analytics: My Experience with Metabase

    Building the business analytics for the digital arm of our operations has been one of the most rewarding challenges of my career. The ability to analyze data and derive actionable insights is crucial in today’s…

  • My Journey to Becoming a Digital Marketeer

    Reflecting on my journey to becoming a digital marketeer, I realize how much my background in product management has shaped my approach. Transitioning into digital marketing was not merely a career shift; it was a…

  • Harnessing the Power of Analytics for Revenue Growth

    In the digital era, data analytics is a powerful tool for driving revenue growth. Businesses that harness the power of analytics can make informed decisions that optimize operations and enhance customer experiences. By leveraging data,…

  • The Importance of Customer-Centric Product Marketing

    Customer-centric product marketing is not just a trend; it’s a necessity in today’s competitive landscape. Businesses that prioritize customer needs and preferences in their marketing strategies are more likely to succeed. Understanding your audience is…

  • Navigating High Inflation: Growth Strategies for E-commerce in Turkey

    In Turkey’s rapidly changing economic landscape, high inflation poses significant challenges for e-commerce businesses. As prices soar, consumers become more discerning with their spending, making it essential for brands to adapt their growth strategies accordingly.…

  • Quality Over Quantity: Building a Lean Digital Marketing Team

    In the ever-evolving world of digital marketing, many believe that having a large team is synonymous with success. However, the size of your digital marketing team is not as important as the quality and expertise…

  • The Rise of Influencers: Capitalizing on Makeup Videos in the Beauty Sector

    The beauty sector has experienced a remarkable transformation over the past few years, largely driven by the rise of social media influencers and makeup videos. These platforms have become essential tools for brands to reach…

  • Leveraging SEO for Revenue Growth in E-commerce

    Search Engine Optimization (SEO) is a vital component of any e-commerce strategy aimed at driving revenue growth. In today’s competitive digital landscape, businesses must prioritize SEO to improve visibility and attract more potential customers. The…

  • Mastering Growth Management in E-commerce

    In the fast-paced world of e-commerce, mastering growth management is essential for long-term success. One of the best practices is scaling operations effectively. This means optimizing your supply chain and ensuring your logistics can handle…

  • How to Become a Successful Product Growth Manager

    Transitioning into a product growth manager role can be both exciting and challenging. To thrive in this position, several key skills are essential. Firstly, data analysis is crucial; understanding metrics and KPIs will enable you…

  • The Evolution of Digital Marketing: Strategies for 2018

    As we step into 2018, the digital marketing landscape continues to evolve at an unprecedented pace. Businesses must adapt their strategies to keep up with changing consumer behaviors and technological advancements. This year, personalization will…

  • Mastering E-commerce Success: Key Tactics from the Field

    Achieving success in e-commerce requires a blend of strategy, experimentation, and execution. Here are some key tactics I’ve employed over the years: Test and Iterate The e-commerce landscape is constantly changing, and what works today…

  • How to be the CEO of the Product: My Approach to Ownership

    Being a product manager means more than just overseeing features—it means being the CEO of the product. Here’s how I take ownership: Set a Vision As the product manager, it’s my job to set the…

  • From Zero to Success: Crafting the Roadmap for Digital Growth

    Starting from scratch in the digital space can be daunting, but having a clear roadmap can make all the difference. Here’s how I crafted a growth strategy for the digital arm of our traditional business:…

  • Digital Marketing Strategies to Drive Growth in E-commerce

    Taking ownership of digital marketing has been crucial for growing our e-commerce channel. Here are the key strategies that worked for us: SEO Optimization We invested heavily in SEO to improve organic traffic. This included…

  • Product Management in E-commerce: Leading from Within

    Internal product management is often overlooked in e-commerce, but it’s vital for delivering a seamless customer experience. Here’s why I believe leading from within is crucial: Cross-functional Collaboration As an internal product manager, I work…

  • Balancing Inventory: The Challenge of Shared Stock in E-commerce and Retail

    Managing inventory in e-commerce is challenging, but when you add a brick-and-mortar business into the mix, it becomes even more complex. Here’s how we navigated the inventory puzzle: Implement a Centralized System One of the…

  • Managing Change in an Evolving Business Landscape

    Change is constant, especially when transitioning from a traditional business to an e-commerce model. Managing change is critical for success, and here’s how I approached it: Communication is Key From day one, I made sure…

  • Creating the Perfect Team Structure for Digital Success

    Building an e-commerce team from scratch has been a learning experience, but the results have been transformative. Here’s how I designed a team structure that fosters success: Identify Key Roles When starting, it’s important to…

  • Owning the Digital Business: Lessons from Transitioning to E-commerce

    Taking full ownership of a digital transformation is no small task, especially when transitioning from a traditional business model to an e-commerce platform. I took on this challenge head-on, and it has been one of…

  • Developing a Culture of Ownership in E-commerce Teams

    Building a strong culture of ownership within an e-commerce team can be a game-changer for long-term success. When team members feel accountable and invested in the outcome of their work, their commitment levels soar. In…

  • Creating a Customer-Centric Product in E-Commerce

    In the e-commerce world, customer expectations are always evolving. It’s not enough to offer great products at competitive prices—you need to build an experience that keeps customers coming back. And that’s where being customer-centric comes…

  • The Evolution of E-Commerce in Turkey: What We Got Right

    Back in the early days of e-commerce in Turkey, the landscape was very different. Few companies had ventured online, and even fewer understood what it took to succeed. I was lucky to be part of…

  • Scaling Payments for a Growing E-Commerce Business

    One of the least glamorous but most critical parts of running an e-commerce business is payments. While customers often don’t think twice about it, ensuring that payments flow smoothly and securely is no easy task—especially…

  • Driving Digital Transformation in a Traditional Business

    Imagine working at a company that’s been doing business the same way for decades—completely offline. Now imagine being tasked with taking that traditional business and bringing it into the digital age. That was my challenge,…

  • How OKRs Keep Me Focused in the Fast-Paced World of E-Commerce

    In e-commerce, speed and agility are everything. Every week brings new trends, customer behaviors shift rapidly, and competition is always just a click away. To manage all these moving parts and stay focused, I’ve found…

  • Radical Focus by Christina Wodtke: Can I Apply OKRs to My Personal Life?

    As someone who has used OKRs (Objectives and Key Results) in a professional setting, I’ve always appreciated the clarity and focus they bring to team objectives. Christina Wodtke’s book Radical Focus does a great job…

  • Back in Action: New Year, New Goals, and New Responsibilities

    It’s been a while since I last wrote here, but I’m back and ready to dive into another exciting year. First off, Happy New Year! Like many of you, I’ve spent some time thinking about…

  • First Time in London: A City Full of Energy and Surprises

    I recently had my first visit to London for work, and it was an exciting, yet slightly surreal experience. The city’s energy is undeniable, especially during the morning rush hour. Picture this: suits everywhere, and…

  • Global Payments Chaos: When New Zealand Buys from Canada for a Brazilian Event

    As a platform business, one of the most complex challenges we face is managing global payments. Picture this: A buyer from New Zealand purchases a digital ticket for an event in Brazil, and the seller…

  • “Do Not Honor” – The Most Frustrating Payment Error You’ll Encounter

    If you’ve ever worked in payments product management, you’ve likely run into this cryptic error: Do Not Honor. It’s the most common payment failure message we receive from banks worldwide. But here’s the kicker—most of…

  • My Professional Journey: From E-Commerce to Fintech

    Hello World! It’s February 2015, and I’m excited to kick off this blog as a way to track my professional journey and, along the way, share what I’ve learned with others. For me, writing is…